Photo credit: www.zaffiro.com
This is a $100,000 razor.
I am not kidding. One of the (many) concepts from the folks over at Bright Light Ventures. The razor is made from iridium, the strongest metal found on the earth, derived from meteorites and more rare than platinum, but never fear platinum lovers, the screws of the razor are made of pure platinum, it has blades made of solid white sapphire, and the razor comes with free sharpening and servicing for 10 years. So sell the family home and maybe a couple kidneys and you too can own this razor to pass on for generations!
Seriously though, I personally am not rubbing elbows with the kinds of folks that will purchase this. to tell you the truth I don't think they live in Portland. All 99 of these limited edition razors will probably be sold to those residing in the skyscrapers of Dubai and overseeing their oil fields by helicopter. But that is not the point of this post, the theme is, isn't this just so damn brazen? When I learned about it a few weeks back, I took a figurative step back and said to myself, " what kind of person makes a 100,000 razor with sapphire blades? I've got to meet them." And so I did.
This product is brazen, a bit outlandish (for us), but when you think about it, not totally far fetched. There are probably 100 people in the world who will buy this. It's those with brazen ideas that do something about them that see big things happening. The more risk-averse you are, the bigger payoff you can have, the bigger losses you can have to. So the trick is to hedge your bets. What can you afford to loose and how much of it can you afford to loose? When was the last time you had a brazen idea like this? What did you do about it?
I am not kidding. One of the (many) concepts from the folks over at Bright Light Ventures. The razor is made from iridium, the strongest metal found on the earth, derived from meteorites and more rare than platinum, but never fear platinum lovers, the screws of the razor are made of pure platinum, it has blades made of solid white sapphire, and the razor comes with free sharpening and servicing for 10 years. So sell the family home and maybe a couple kidneys and you too can own this razor to pass on for generations!
Seriously though, I personally am not rubbing elbows with the kinds of folks that will purchase this. to tell you the truth I don't think they live in Portland. All 99 of these limited edition razors will probably be sold to those residing in the skyscrapers of Dubai and overseeing their oil fields by helicopter. But that is not the point of this post, the theme is, isn't this just so damn brazen? When I learned about it a few weeks back, I took a figurative step back and said to myself, " what kind of person makes a 100,000 razor with sapphire blades? I've got to meet them." And so I did.
This product is brazen, a bit outlandish (for us), but when you think about it, not totally far fetched. There are probably 100 people in the world who will buy this. It's those with brazen ideas that do something about them that see big things happening. The more risk-averse you are, the bigger payoff you can have, the bigger losses you can have to. So the trick is to hedge your bets. What can you afford to loose and how much of it can you afford to loose? When was the last time you had a brazen idea like this? What did you do about it?
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